ThreeShelves · 2026
ONE
DISTRIBUTOR PITCH

From fragmented
distribution to one
connected operating system.

Inventory, sales, collections, payments, finance, and traceability — unified to improve working capital, margin, and compliance.

2026
02/ 10
The Problem
High-value operations, running on disconnected visibility.

  • Excess inventory locks working capital.
  • Delayed receivables stretch cash cycles.
  • Expiry and returns erode margin.
  • Manual batch tracking raises audit and recall risk.
The questions are clear.  The answers are scattered.
Stock visibility
Expiry & idle stock
Sales orders
Cash · cheque 
Receivables
Margin & KPIs
Returns & damages
Batch & traceability
2026
03 · Why this matters

Fragmentation hits cash, margin, and compliance at once.

01
Cash & Working Capital
Money gets stuck in the market.
Every extra day in DIO and DSO inflates the cash-conversion cycle — forcing the working-capital line you pay for to fund someone else's float.
02
Margin Leak
Profitability bleeds, quietly.
Expired stock, idle inventory, wrong discounts, manual reconciliation. Each is a small leak. Compounded over a year, they take material margin off the table — before anyone can react.
03
Compliance Risk
Recalls and audits stop being controllable.
Batch, expiry, and unit-level traceability done by hand. When a regulator calls or a customer disputes, you're stitching paper trails — not running a business.
For distributors, the real problem isn't operations. It's the lack of real-time control.
2026
04 · Introducing
ONE platform.
One source of truth.
ONE connects procurement, warehousing, sales, payments, finance, and traceability into a single operating layer for distributors.
Inputs
Outputs
Procurement & POs
Warehouse & Inventory
Sales & Dispatch
Payments & Receivables
Finance & Margin
Batch / Serial / Expiry
ONE
The operating layer
Working capital · lower DIO
Faster collections · tight DSO
SKU & customer margin clarity
Expiry exposure · FEFO
Recall-ready batch lineage
Leadership Intelligence 
Not just ERP. An operating layer for cash, margin, and compliance.
2026
05 · The fit

How ONE helps UDL.

Six business levers, mapped to what the platform actually does — measurable inside a quarter.

Working capital
Reduce DIO. Identify idle stock. Improve inventory turns network-wide.
Collections
Customer-wise aging. Invoice-to-payment matching. Overdue alerts with named accountability.
Expiry control
FEFO picking. Near-expiry alerts. Batch visibility before stock turns into write-off.
Compliance
Batch-level traceability and audit-ready movement history — across SKUs, lots and serials.
Margin
Profitability by SKU, customer, order, and channel — not at quarter-close, but daily.
Leadership visibility
Real-time dashboards across stock, sales, receivables, and operations — one source for the C-suite.
2026
Receivables · Live
Rs 84 M outstanding
DSO · 52 days · updated just now
0 – 30 d
Rs 41 M
31 – 60 d
Rs 22 M
61 – 90 d
Rs 10 M
> 90 d
Rs 11 M
Collected · MTD Rs 67 M
Mode mix Bank 42 · Raast 28
Wallet 16 · Chq/Cash 14
Margin · MTD 14.6%
Module · Collections & Margin

Turn collections into
controlled cash flow.

  • Unified ledger — cash, cheque, bank, wallet, credit
  • Customer aging · overdue alerts · DSO tracking
  • Credit control — limits, holds, accountability
  • Invoice-to-payment matching · partial payments
  • Cheque tracking · bounce flags · salesperson view
  • Margin by SKU, customer, order, and channel
Collections lifecycle · every rupee, end-to-end
01 Invoice raised
02 Dispatch confirmed
03 Payment received
04 Auto-reconciled
05 Margin booked
Outcome Finance stops chasing scattered records — and starts managing liquidity.
2026
07 · Proven foundation
"

ONE is already running inventory-heavy pharma operations at scale.

Now, the same engine now extends
upstream to distributors.

Live in retail pharmacy · production deployment · 2024 → present
Footprint 28 Outlets live on ONE — multi-region, multi-brand retail pharmacy operations, in production.
Throughput 600 K + Orders processed without downtime — sustained at distributor-scale transaction volume.
Accuracy 99.99% System-to-physical inventory match, down to the box — measured continuously, not at year-end.
Write-offs ↓ 35% Expired and damaged stock reduced by 35% — surfaced 90 days early, liquidated, not written off.
DIO ↓ 20% Days-inventory-outstanding cut by 20% — releasing working capital and shortening cash cycles.
2026
08 · Case Study

Case Study: Meri Pharmacy
Scaling retail operations with ONE.

From fragmented processes to measurable impact, across 28 outlets — in under a year on ONE.

99.99% Inventory accuracy System-to-physical match down to the box — blind spots, pilferage, and mismatched stock, eliminated.
35% Stock write-off reduction Lowered expired and damaged stock write-offs by 35%, directly boosting bottom-line margins.
< 24h Batch recall response Recall lineage that used to take weeks of paper-stitching now reconciled in under a day — across SKUs, lots and serials.
All Batch-level traceability Batch, lot, and serial-level recall lineage and audit-ready movement history — across SKUs, end-to-end.
40% Expiry recall efficiency Improved expiry recall speed and execution by 40% — recovering Rs 6+ million in inventory value.
20% Days inventory outstanding (DIO) Reduced DIO by 20%, unlocking working capital and shortening cash cycles.
"What ONE proved in retail pharmacy can now extend upstream to distributors — reducing DIO, improving stock accuracy, accelerating collections, and strengthening batch-level control."
2026
09 · Inside the rollout

A proven, phased rollout — sized to your network.

Customized by warehouse, branch, and module complexity. The 12-week, 28-outlet Meri Pharmacy rollout is the reference — your network's plan adapts to its scale.

Phase 01 · Discover
Warehouse & master-data audit
  • Per-warehouse process mapping
  • Customer and SKU master cleanup
  • Pain-point and data-source map
Phase 02 · Configure
Migrate & configure workflows
  • Opening stock and batch migration
  • Sales · dispatch · payment workflows
  • Module configuration per branch
Phase 03 · Pilot
Pilot warehouse & parallel run
  • Single-warehouse cutover with safety net
  • Parallel run against legacy system
  • On-site training, named regional owner
Phase 04 · Network
Network rollout & optimize
  • Branch-by-branch rollout on cadence
  • Weekly KPI review with leadership
  • Module enablement & quarterly roadmap
Reference rollout
Meri Pharmacy: zero ops downtime, 28 outlets live, ROI inside quarter one. Larger networks scale this model phase-by-phase — your timeline calibrates to your warehouse and branch count.
12 wks
reference
0
days downtime
28
outlets live
2026
10 · Next step

A 30-day distribution diagnostic.

We propose starting with a focused diagnostic across inventory, receivables, expiry exposure, payment reconciliation, and traceability workflows followed by a pilot roadmap with measurable KPIs you sign off on.